Seems like splogs are starting to get national attention outside of the blogosphere. The Wall Street Journal published an article on splogs today: ‘Splogs’ Roil Web, and Some Blame Google.

Seems like splogs are starting to get national attention outside of the blogosphere. The Wall Street Journal published an article on splogs today: ‘Splogs’ Roil Web, and Some Blame Google.
on October 19th, 2005 at 5:36 pm
This is a pretty good article and does mention ads, but only says they “generate a few cents” each time a visitor clicks. Per splog that sounds like nothing, but if the splog lasts a while and gets in search engines it likely will get some clicks. But multiply that by the number of splogs spammers run that is a pretty good incentive. They are setting these up on free hosts with automated tools, so any ad revenue is nearly 100% profit. PageRank is the main reason for splogs, but it is not the only one.
on October 19th, 2005 at 7:13 pm
The other thing to realize is that if a splogger creates a few thousand splogs at once, and each splog has hundreds of entries, it doesn’t take a whole lot of visitors per entry to add up to some real money.
on March 16th, 2007 at 11:01 pm
Google recently changed the sign-up process for Blogger to make it harder for spam software programs to automatically create accounts.